1. Introduction

Telefilm Digital Media uses, or may use, cookies and similar technologies to support website functionality, understand how visitors interact with published content, and provide relevant digital services.

This Cookie Policy explains what these technologies are, why they may be used, how consent and preferences are managed, and how visitors can control certain forms of tracking.

Telefilm Digital Media covers television and screen culture, streaming and digital entertainment, digital media and publishing, digital marketing and audience growth, marketing technology, artificial intelligence, analytics, and media business and monetization. Understanding how readers interact with this content may help inform website performance and editorial development. However, the technologies used for these purposes depend on the website’s actual configuration.

This policy should be read alongside the Telefilm Digital Media Privacy Policy, which explains how personal information may be collected, used, stored and shared.

Important: The specific cookies, providers, retention periods and tracking technologies used by the website must be verified before this policy is published. This document does not claim that any particular analytics platform, advertising network or tracking service is currently installed.

Discover the latest insights from the Telefilm Digital Media Journal, covering television, streaming, digital publishing, technology, marketing and digital business. Explore articles on artificial intelligence, audience growth, marketing technology, analytics and the evolving media landscape

2. What Are Cookies?

Cookies are small text files that a website may store on a visitor’s device through a web browser. They can help a website remember information between page visits, maintain certain functions or recognize a browser during a later visit.

Cookies may be classified in several ways.

Session cookies

Session cookies generally remain active while a browser session is open and are removed when the session ends, depending on how the cookie is configured.

They may support temporary website functions, such as maintaining a visitor’s progress through a process.

Persistent cookies

Persistent cookies remain on a device for a defined period or until they are deleted. They may allow a website to remember preferences or recognize a browser on a later visit.

Their duration depends on the specific cookie and its configuration.

First-party cookies

First-party cookies are set by the website being visited, or by a service operating on its behalf under the relevant configuration.

Third-party cookies

Third-party cookies are set by a different domain, typically through an embedded service, advertising technology or another third-party integration.

Their availability and behavior depend on browser privacy settings, technical implementation and the policies of the relevant provider.

Cookies do not all perform the same function. Some are necessary for a requested service, while others may be used for measurement, personalization or advertising.

3. Similar Technologies

Cookies are not the only technologies that can store or access information on a device.

Depending on the website’s implementation, similar technologies may include:

  • Local storage and session storage: Browser-based storage that can retain information beyond a single page interaction or for the duration of a browser session.
  • Tracking pixels: Small resources that may help measure whether a page, message or advertisement has been viewed.
  • Tags and scripts: Code that may support analytics, advertising, consent management or other integrations.
  • Device and browser identifiers: Information that may help distinguish devices or browsers, subject to the technology used and applicable requirements.
  • Server-side tracking: Measurement or data processing performed on a server rather than exclusively through a visitor’s browser.

These technologies can differ in their technical operation, but they may raise similar privacy considerations.

Where a technology stores information on, or accesses information from, a user’s device, applicable legal requirements may apply even if the technology is not technically a cookie.

4. Why Cookies May Be Used

The purposes for which cookies and similar technologies may be used depend on the website’s actual technical configuration.

Essential website functionality

Some technologies may be necessary to provide a service that a visitor requests or to support essential website operations.

Depending on the implementation, these functions may include maintaining security, managing a user session, processing consent choices or supporting a requested website feature.

Technologies that are strictly necessary may qualify for an exception from consent requirements under applicable law. This exception is limited and should not be assumed to cover every cookie that improves convenience or website performance.

Preferences and functionality

A website may use technologies to remember selected preferences or improve the consistency of a visitor’s experience.

Whether these technologies require consent depends on their purpose, operation and the applicable legal requirements. A technology should not be classified as essential solely because it is useful to the publisher.

Analytics and performance measurement

Analytics technologies may help website operators understand how visitors use a website. Depending on the tools deployed, measurements may include page views, referral sources, navigation patterns, engagement with content and technical performance.

For Telefilm Digital Media, such information could help identify which editorial subjects attract interest and where website usability may need improvement.

Analytics can involve personal data, identifiers or information that becomes identifiable when combined with other data. The level of detail collected depends on the implementation.

Analytics cookies and comparable technologies should not be assumed to be exempt from consent requirements. Their use must be assessed against applicable UK privacy and electronic communications rules.

Advertising and commercial measurement

If advertising technologies are used, cookies or similar tools may support advertisement delivery, frequency measurement, campaign reporting or personalization.

The actual functions depend on the providers and integrations involved. Telefilm Digital Media does not represent that personalized advertising or any specific advertising technology is currently in use.

Where required, consent should be obtained before nonessential advertising technologies are activated.

Affiliate links and referral measurement

Some publishers use affiliate links to identify referrals to third-party products or services. Depending on the arrangement, a referral may be measured using cookies, tracking parameters or other technologies.

Telefilm Digital Media may use affiliate arrangements where applicable, but this policy does not confirm that any particular affiliate tracking system is currently deployed.

Where affiliate tracking involves cookies or other device access, the relevant implementation must comply with applicable consent and transparency requirements.

5. Cookie Consent and Preferences

Where consent is legally required, nonessential cookies and similar technologies should not be activated before valid consent has been obtained.

A consent mechanism should explain the relevant categories and allow visitors to make an informed choice. Where required, accepting optional cookies should not be the only practical option. Visitors should be able to reject nonessential technologies without unreasonable difficulty.

Consent should be freely given, specific, informed and unambiguous. A visitor’s continued use of a website, by itself, should not be treated as valid consent where the law requires an affirmative choice.

Where a consent management tool is used, it should accurately reflect the technologies deployed and the choices available.

Visitors should be able to review or change their preferences and withdraw consent where applicable. Withdrawal should be as straightforward as giving consent.

Cookie preference control: [Insert the location or instructions for accessing the website’s cookie settings, if available.]

The website operator should verify that the implemented consent mechanism functions correctly before publication of this policy.

6. Managing Cookies Through Your Browser

Most modern browsers provide controls for viewing, deleting, blocking or restricting cookies.

Depending on the browser, visitors may be able to:

  • Delete cookies already stored on their device.
  • Block cookies from all websites or selected websites.
  • Restrict third-party cookies.
  • Configure settings to clear cookies when the browser closes.
  • Review site-specific permissions and stored information.

Browser settings vary by product and version. Consult the browser provider’s official documentation for current instructions.

Blocking or deleting cookies may affect some website functions. For example, a preference may not be remembered, a session may end, or an embedded feature may not work as expected.

Browser controls can help manage stored cookies, but they do not necessarily prevent every form of tracking. Some technologies may use other storage mechanisms or process information on a server.

Deleting a cookie also does not necessarily delete personal information already held by a website operator or third-party provider. Requests relating to that information may need to be directed to the relevant organization.

7. Third-Party Services

Websites may integrate services provided by external organizations. Depending on the website’s configuration, these may include hosting and security services, embedded media players, analytics providers, advertising services, consent management tools or affiliate networks.

An integration may cause information to be transmitted to a third party or allow that provider to set or access identifiers.

Telefilm Digital Media does not identify any specific third-party provider in this policy because the site’s current integrations must be confirmed before publication.

Where third-party services are used, the website operator should identify the relevant providers, understand their functions, review their privacy documentation and establish the appropriate legal basis and consent arrangements.

Third-party providers may operate under their own privacy policies and terms. Their practices can change independently of the website.

A link to an external website does not, by itself, mean that the external website sets cookies on the visitor’s device. The effect depends on whether the visitor follows the link, whether content is embedded, and how the relevant page is configured.

8. Personal Information and Cookies

Some cookies and similar technologies may collect or enable access to information that relates to an identifiable person. Examples may include online identifiers, device information, approximate location derived from technical information, or records of interactions with a website.

Whether information constitutes personal data depends on the circumstances and applicable law.

Where personal data is processed, Telefilm Digital Media should explain the relevant purposes, lawful bases, recipients, retention arrangements and individual rights in its Privacy Policy.

Consent to optional cookies, where required, is distinct from the lawful basis needed to process personal data under applicable data protection law. Obtaining consent for a cookie does not automatically resolve every data protection obligation associated with the resulting information.

Visitors should consult the Privacy Policy for further information about personal data handling and how to submit a privacy request.

9. Data Retention

Cookie duration varies by technology and purpose. Some cookies expire when a browser session ends, while others remain active for a defined period.

The retention of information collected through analytics, advertising or other services may differ from the lifetime of the cookie that initially supported its collection.

Telefilm Digital Media does not specify universal retention periods in this policy because the applicable periods depend on the technologies and providers actually used.

Before publication, the website operator should review the cookie inventory, document relevant expiration periods and confirm how associated information is retained or deleted.

Retention should be proportionate to the relevant purpose and consistent with applicable legal requirements and the website’s published privacy commitments.

10. International Data Transfers

Some third-party providers may process information outside the United Kingdom, depending on their location, infrastructure and service arrangements.

An international transfer may engage specific requirements under applicable data protection law. Where relevant, the website operator should identify the destination countries, assess the transfer arrangements and implement an appropriate legal mechanism and safeguards.

Telefilm Digital Media does not claim that international transfers currently occur. This section describes a potential consideration that must be checked against the providers and data flows used by the website.

Further information about confirmed international transfers and relevant safeguards should be included in the Privacy Policy where applicable.

11. UK Privacy and Electronic Communications Requirements

The use of cookies and similar technologies in the United Kingdom is subject to applicable privacy and electronic communications requirements, including the Privacy and Electronic Communications Regulations 2003, as amended, alongside relevant data protection legislation.

Broadly, storing information on or accessing information from a user’s device generally requires clear information and consent unless a specific legal exception applies. The rules and any available exceptions must be assessed against the actual technology and its purpose.

Technologies that are strictly necessary for a service explicitly requested by the user may be treated differently from technologies used for optional analytics, advertising or personalization.

The website operator should not assume that a technology qualifies for an exception simply because it is commonly used by publishers or is described by a supplier as essential.

Legal requirements and regulatory guidance may change. The website’s consent arrangements and disclosures should be reviewed periodically and updated where necessary.

This policy provides general information and does not constitute legal advice.

12. Security and Access to Cookie Information

Telefilm Digital Media aims to describe its use of cookies and related technologies transparently. Appropriate technical and organizational measures should be considered for the information processed through the website and its service providers.

No online system can be guaranteed to be entirely secure. Visitors should take reasonable precautions when using websites and sharing information online.

Access to cookie-related information may be subject to the technical capabilities of the website and the rights and obligations established by applicable law.

13. Changes to This Cookie Policy

This policy may be updated to reflect changes to the website, its technologies, its service providers or applicable legal requirements.

When changes are made, the effective date should be updated as appropriate. Where a change affects consent requirements or the purposes for which information is collected, the website operator should take any additional steps required by law, including obtaining fresh consent where necessary.

Visitors are encouraged to review this page periodically.

14. Contact Information

For questions about this Cookie Policy, cookie preferences or the website’s use of related technologies, contact:

Telefilm Digital Media

Website: https://telefilmmagazine.com

The contact details should be completed and verified before publication.

15. Final Note

This Cookie Policy is intended to explain the general principles governing cookies and similar technologies on Telefilm Digital Media. Its final wording must reflect the website’s actual configuration, consent mechanism, service providers and data practices.

Before the policy is published, the website operator should conduct a cookie audit, verify which technologies are activated before and after consent, confirm relevant retention periods and third-party arrangements, and ensure that the consent interface and Privacy Policy are consistent with this document.